Maison de Parfum · Brand Identity · 2026
CENDRE.
Overview
A maison with a product and no identity.
CENDRE needed a complete visual system before launch — from the first mark on paper to the last pixel on screen. The brief called for something timeless, austere, and entirely free of trend. A luxury perfume concept built around mystery, warmth, and quiet intensity.
Type
Concept Project
Sector
Maison de Parfum
Scope
Brand Identity · Digital Campaign
Year
2026
Brand Identity
Timeless, precise and quietly recognizable.
A restrained logo system designed to feel elegant across packaging, print and digital touchpoints. Every element was built to last — nothing that dates, nothing that follows.
Product Photography
Memory, persistence and the weight of the object.
A visual world built around dark tones, amber lighting and cinematic atmosphere. Each image was crafted to feel intimate, sensory and timelessly elegant.
Nine posts. One consistent world.
Three content types. One visual language. Every post designed to feel like it belongs to the same world — no exceptions.
Email Campaign
Sent on launch day. No urgency. No discounts.
Just the work. Sent to early subscribers — a single email that felt like the brand: quiet, considered, and worth reading.
Deliverables